Hello Henley belongs to Aspen Weatherburn.

A degree in Media & Journalism opened a door to the world of magazine publishing in London in 1999. It was during these 10 years that Aspen learnt the art of writing editorial, section editing, commissioning and interviewing. Aspen wrote beauty features for OK! Magazine; celebrity stories for Fleet Street editor, Eve Pollard; and interviewed celebrities such as Gordon Ramsay, Selena Gomez, Jamie Oliver, Ant & Dec, Danny Dyer, Rolf Harris, Martin Freeman, John Simm, Simon Cowell, Matt Lucas and Joan Rivers. Jilly Cooper once asked to use Aspen’s name in one of her novels… this has yet to transpire.

In early 2009, Aspen put down her pen and put on her thinking cap – she wanted to create a business and be her own boss. Come October, Naughty Mutt Nice, the Dog  Grooming Boutique opened its doors in Henley-on-Thames. The success of this business was not only down to a lot of hard work – but also the  marketing strategies, social media growth and PR stunts that Aspen employed to keep the public engaged. From sponsoring Ben Fogle’s talk on Labradors at The Henley Literary Festival to organising a yearly Top Dog Competition in the town, in association with The Henley Standard – for which Aspen writes all the editorial. It was during the Naughty Mutt Nice years that Aspen appeared in numerous medias talking about all things dog, including BBC Radio Oxford and many trade magazines. In February, 2017 Aspen sold the business and brand Naughty Mutt Nice Ltd. It is something to create a brand… but to bring into being a brand that someone else covets and will pay money for is something else.

Never one to sit still for more than two minutes, Aspen decided her new venture would encapsulate all the skills she had learnt as a journalist; a business owner and an entrepreneur. Which brings us nicely to Hello Henley – a Social Media Agency that publishes content to Facebook, Twitter, Instagram, Pinterest and WordPress in order to increase brand awareness and visibility for small businesses in the Henley on Thames area.

Aspen is available for editorial, radio and Facebook live interviews.


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